Vision, Mission and Values
We believe that everything starts with the proper handling and treatment of the animals we raise, the land we work in, the environment, our employees and the people who live around us. We take our responsibility as a leading cattle breeding company very seriously indeed and we are commited to best practices in animal management, animal welfare and nature protection.
Vision
To be an innovative and competitive company in the cattle and sheep business operating in the Iberian Peninsula and a national and international reference of good practices of sustainability and quality in the breeding, production and commercialization of cattle, meat and animal feed.
Mission
Build an efficient, natural, resource-based, international cattle-breeding and trade business based on best practices in animal welfare, the protection of nature and certified quality.
Values
- Efficiency and optimization of resources
- Transparency / Credibility
- Brand / Market / Consumer
- People / Collaborators / Stakeholders
- Entrepreneurship / Innovation
- Sustainability and Social Responsibility